/Small businesses trade performance bonuses for trips to the Super Bowl

Small businesses trade performance bonuses for trips to the Super Bowl


super bowl xli fan cheers

A fan cheers throughout Super Bowl XLI in February 2007. Faizi not pictured.

Brian Bahr/Getty Images


  • Challenge Coins four U, a Wyoming-based promotional merchandise firm, handled 10 of its staff to a visit to the Super Bowl final 12 months to reward them for pulling late nights throughout an particularly busy month.
  • Super Bowl tickets and flights for 10 staff price the enterprise $28,000, however proprietor Kamil Faizi considers the cash a worthwhile funding in his workforce’s cohesion.
  • Other companies have taken to funding bucket checklist gadgets to reward and inspire staff, together with tickets to Burning Man.
  • Visit Business Insider’s homepage for extra tales.

Kamil Faizi’s promotional merchandise firm had a record-breaking month in January 2018. His workforce’s reward for their lengthy hours and laborious work? A visit to the Super Bowl.

Faizi’s firm, a Wyoming-based promotional merchandise producer that makes a speciality of making cash for the US navy, is one among a rising variety of American corporations investing in leisure experiences to reward and construct morale on their groups.

To Faizi, $2,000 for every of the 10 Super Bowl LIII tickets Challenge Coins four U bought was a small value to pay to let his staff know that he valued their laborious work and construct workforce unity at the identical time. Every member of Faizi’s workforce is an enormous soccer fan, though he personally prefers soccer.

“That same spirit and camaraderie and brotherhood that athletes on these top tier football teams that make it to these big games like the Super Bowl feel, that’s the sort of spirit that I wanted to create within our company and successfully did so,” Faizi informed Business Insider. “You get to know more about them on a personal level than you normally would at the office, especially because it’s a setting where everybody is happy and excited because it’s a bucket list item — a once-in-a-lifetime experience.”

All in all, sport tickets and flights for Faizi’s 10 staff set the firm again $28,000, he informed Business Insider. Faizi used the concierge providers offered by way of the firm’s American Express Business Platinum card to e book all of it. Employees have been requested to deal with their very own lodging for the two nights they have been in Atlanta.

“When I brought it up to my team, I said ‘hey, I want to thank you all, we work really hard,’ and I brought up the Super Bowl — nobody said a word,” Faizi informed Business Insider. “They were just completely dumbfounded. They thought I was joking with them.”

Faizi Kamil challenge coins 4 u super bowl

Challenge Coins four U proprietor Kamil Faizi informed Business Insider that taking his workforce to the huge sport was “one of the best things I’ve ever done to increase that cohesion and loyalty among everyone that works at our company.”

Courtesy of Faizi Kamil


Challenge Coins four U is much from the solely enterprise serving to staff cross gadgets off their bucket lists

San Francisco-based performance administration start-up 155 provided to deal with its staff to their first journey to Burning Man in 2019, Business Insider reported. For 155 chief tradition officer Shane Metcalf, that journey was designed extra to improve creativity than to teambuild, he informed Business Insider’s Allana Akhtar in September.

Companies throughout the nation are getting more and more inventive with office perks to assist combat a pandemic of burnout amongst staff that might price the world financial system $323.four billion, Business Insider reported. Common office cures embrace versatile working hours and psychological well being coaching packages.

Although Faizi’s workforce will not be making the journey to this 12 months’s Super Bowl in Miami, he is contemplating the NBA Finals or an MLB sport for their subsequent workforce outing.

“It was probably one of the best things I’ve ever done to increase that cohesion and loyalty among everyone that works at our company,” Faizi informed Business Insider. “It helps a team member realize that ‘they really value me’ and that ‘I’m not just a number, I’m a part of the team,’ and that’s what it’s all about.”



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